Jul 20, 2011

Without creative director, Dior loses its way

Hoots and thunderous applause erupted from backstage, but the audience at the Dior show Monday greeted the storied label's fall-winter 2011-12 haute couture with a short-lived flurry of halfhearted claps.
The collection was the first in 15 years not under the label's disgraced former creative director, John Galliano — and it showed.
Season after season, the flamboyant British designer churned out blockbuster collections that inventively reinterpreted founder Christian Dior's hallmark silhouettes — the nip-waisted Bar jackets and full, cheap formal dresses that revolutionized fashion after World War II. Galliano was summarily sacked in March after a video showing him praising Hitler went viral on the Internet, and he stood trial in Paris on anti-Semitism charges last month.
A successor has not yet been named, so it was with bated breath that the small audience of fashion insiders waited to see who would take to the stage Monday for a post-show bow. The man who emerged was Bill Gaytten, a fellow Briton who was Galliano's longtime right-hand man.Gaytten was named creative director at Galliano's signature line, John Galliano, last month, but Dior executives were quick to stress that he hadn't taken the reins at Dior, one of the world's top brands and the jewel in the crown of luxury giant LVMH.
"Mr. Gaytten has done this collection but he is not artistic director." Dior president Sidney Toledano told journalists backstage in a post-show interview. "We are taking our time because we want to find a long-term solution, and many hypotheses are being explored."
Given the audience's tepid reaction to Monday's show, it seemed likely that Gaytten would prove more of a stopgap measure.The collection simply lacked cohesion. With sections that channeled the fluorescent pop aesthetic of the 1980s, a sort of 1970s Marrakech bohemian vibe, and shiny modernist architecture, the show felt like a bunch of ideas thrown almost randomly together. It was like watching three shows in one — and not a particularly inspiring three shows, at that.

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